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    Category Archives: CWC News

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    Why I joined CWC: Martina Gemmola

    CWC_2016-01-21_georgia-phase_insta-graphic_template

    Have you been meaning to join Creative Women’s Circle for a while? Well, now is the time to join us and reap the benefits. Our Mid-Year Membership Drive is on until June 30 – you can save 10% off the full price of membership, just in time for the end of the financial year (and it’s tax deductible!).

    There are a whole host of benefits, including the opportunity to join a Members-only Facebook group (launching in July!) to discuss the highs and lows of being a creative, entrepreneurial woman; the chance to attend and vote at the AGM in August; plus discounted event tickets, product discounts, and the chance to attend Member-only events.

    Photographer Martina Gemmola has been part of CWC for several years, and credits the group for providing support and opportunities for her creative business. Here’s her story…

    CamillaMolders_MG_8930

    Interior design project by Camilla Molders, photographed by Martina Gemmola.

    Why did you join CWC?

    I had returned to Melbourne after 6 years away and felt a little lost as how I should go about launching my freelance business, and how to connect with likeminded people. Having joined a ‘networking’ group overseas, and having felt the benefits of just being part of something, I decided to become a member of the Creative Women’s Circle. I felt an instant connection and was warmly embraced by the creative community Melbourne is known for.

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    Floral & botanical design by Good Grace & Humour, photographed by Martina Gemmola.

    What were your first impressions of CWC?

    I felt such comfort! Knowing that I had ‘found my people’ – which is not something to be taken for granted in the sometimes competitive and ‘cliquey’ world of small creative business. Everyone was so welcoming, and so happy to share their knowledge. Plus they were just generally super to be around. It wasn’t long before I was volunteering to help Tess at events and baking up a storm for our morning teas. It was nice to be able to give back to the community that gave so much to me.

    What have been the biggest benefits or positives of CWC to your creative life and career?

    I can’t stress enough the positive effect it has had on my business. In the early days I asked a couple of CWC people on coffee dates and we started to collaborate on some folio projects. What resulted was a greater confidence in my work and in the direction it was going, the freedom to try new things, and refine some old skills. I started to feel a little more at home back in Melbourne, armed with an instant support network filled with absolutely rad women.

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    Kooyong House by Monique Woodward, WOWOWA, photographed by Martina Gemmola. 

    Have you connected with other CWC members?

    I work a lot with the talented interior designer Camilla Molders, who was my first CWC crush, and she in turn has referred me left right and centre all over the design world, which I am eternally grateful for. She introduced me to Ruth Welsby, who has become my styling guru and dear friend. I’ve worked with our fabulous president Tess McCabe on several projects, and have had some of my best jobs referred from ladies of the CWC. I’ve shot some amazing architecture and interiors with fellow members Monique Woodward of WOWOWA and Samara Greenwood of SGArch. I’ve photographed a wall covered from top to bottom with flowers just for the hell of it with the Good Grace & Humour ladies.  I’ve found myself in the most ridiculously stunning luxury accommodation in Port Fairy with Colleen Guiney, who found me through the CWC, and together we worked on an article that graced the pages of Vogue Living – total dream. It’s been an amazing resource for word of mouth marketing (the only kind I do!). I’ve had the best of fun.

    One thing I found at events was how easy it was to strike up a conversation with a stranger, and quickly find common ground. I’ve never really been one to put myself out there, but somehow the events I went to inspired me to give it a go. The daggy networking group I had been a part of overseas was much more corporate, and felt a little like everyone was out to take, take, take. The CWC was just the opposite and was all about giving. Everyone was so honest and real in the way they related to each other. Following up was always easy – a quick email, a good Melbourne coffee, and I always found myself in excellent company with lots of ideas to explore. What a treat.

    Thanks, Marti! Find our more about our Mid-Year Membership Drive here. 

     


    Posted by: Emma Clark
    Categories: CWC News, Discounts and Giveaways, Interviews with Creative Women | Comments Off on Why I joined CWC: Martina Gemmola
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    Announcing Anomaly 2016

    Have you got a burning question on running a creative business? Ever wondered what happens behind the Instagram feeds of your favourite creative ladies? Well, here’s your chance to talk to four creative business owners from different corners of the industry about how they really do it. CWC’s upcoming panel event Run a Successful Creative Business is part of the Anomaly 2016 conference, on Saturday 20 February at Billy Blue College of Design in Melbourne.

    The event will be moderated by designer and author Tess McCabe, founder of Creative Minds Publishing and president of Creative Women’s Circle, bringing a wealth of experience and knowledge in running a creative business.

    Here’s a sneak peek of our fabulous panellists…


    Untitled designAnika Cook, fashion designer and illustrator

    Anika is the designer behind The Gently Unfurling Sneak, a small Melbourne label producing printed clothing, artworks and cards. All products are based around Anika’s surrealistic illustrations, and must be strange, beautiful or amusing (or a combination of all three) to make it out of the studio. The Gently Unfurling Sneak’s designs are sold through local boutiques, online and in a new bricks-and-mortar shop in North Melbourne.

    Facebook – Instagram – Website

    Describe yourself in five words:
    Drawer, maker, determined, occasionally discombobulatedBest business tip you’ve heard:
    “Get an employee. Just get one. And then figure it out”. (from a fellow design market carney, after listening to me babble on about how I had too much work and didn’t know what to outsource.)How do you keep your creative fire burning:
    I’d like to say “I love it, so it’s easy”. It’s true but it’s only part of the picture. There’s always mountains of admin and other tasks, so when I get to sit down and just design stuff it’s really exciting. And something I haven’t managed to get rid of yet – the fear of it all falling apart and me having to go get a real job.

    Proudest moment:
    Opening my little studio shop in North Melbourne in October last year. It was a huge amount of work to get the shop renovated and open in a small amount of time, and I couldn’t pay anyone to do it. It was mostly me, my assistant Josie and my dad, and some lovely volunteer friends. Now when I’m in the shop I feel very proud that we built it all together.

     Untitled design (1)

    Monique Woodward, architect

    Monique Woodward is co-founder of award-winning Architecture and Interior Design practice WoodWoodWard Architecture, Lecturer at Monash & RMIT University, designer of WOWOWA’s Monroe ‘Rough Night’ & ‘Glamour’ pendant lights and an advocate for apartment amenity guidelines and the compulsory use of architects on multi-residential development.

    WebsiteTwitter Instagram

    Describe yourself in five words:
    Colorful passionate experimental residential architect

    Best business tip you’ve heard:
    If your brand is talking to everybody, you’re talking to nobody.

    How do you keep your creative fire burning:
    Architectural pilgrimages…… aka holidays!!

    Proudest moment:
    The day our big gold WOWOWA letters went up on our new shopfront studio window.

    Untitled design (2)

    Camilla Molders, interior designer

    Camilla Molders has been designing and creating beautiful interiors for over 20 years. She is known for clean lines and fuss free spaces, with a pop of something extra special. Camilla’s hallmark is bold, original designs that balance creativity with practicality and her work has featured in a host of Australian and international publications, websites and blogs.

    Website Instagram Twitter Facebook

    Describe yourself in five words:
    Creatively adventurous, curious, passionate: all which describe me – but also could be used to describe my work! And then something not many think of me as – introverted. And what many who know me would agree with-  opinionated!

    Best business tip you’ve heard:
    Nothing particularly comes to mind that has had me really holding tightly onto. But I’m always listening. Everyone, no matter how experienced they are, has an interesting story or advice to offer that I can take on board. This is why I love speaker events – CWC events especially! Listening to someone talk who is passionate about what they do is awe-inspiring and never fails to leave me with an inspiration hit.

    How do you keep your creative fire burning:
    Often a lot of the creative ideas happen on site with my clients when we are workshopping ideas. I take the time to really try and understand what the clients want and get a clear picture of their vision. This is why each project I work on is different to any other. I don’t want to be known for doing the same thing or having a “look” –  that just doesn’t interest me creatively at all. I aim for each project to be a representation of the people who live in the space and that does justice to the architecture and surrounds. Sure, I might push my client’s comfort levels a little (which is fun!), but that’s my job. That’s what makes it exciting and really keeps the creative fires burning!

    Proudest moment:
    Seeing anything that I have designed from scratch is so exciting! But seeing the first  sculptured rug that I designed  was a total life moment. It was a concept that I had been brewing up for a while and discussed with a very open minded client. It turned out to be a success and the start of my bespoke rug collection.

    Run a Successful Creative Business

    1.00-2.30pm, Saturday 20 February,
    Billy Blue College of Design
    595 Little Collins St, Melbourne

    Tickets can be purchased via the AGDA website.

     


    Posted by: Emma Clark
    Categories: CWC News, Events | Comments Off on Announcing Anomaly 2016
    Posted on

    The Resolution Project

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    Hands up who makes new year’s resolutions every year, then ditches them by February? Yep, us too. Well, achieving our creative and business goals just got a lot easier, with CWC’s The Resolution Project. It’s an affordable and supportive goal-setting program that keeps you accountable and motivated throughout the year. The best part? Along with workshops and online tools, you get heaps of resources, including a tailor-made TRP workbook to keep you on track. Our private facilitated Facebook group is up and running and participants are sharing stories, tips and resolutions. They have described the workbook as “a truly valuable tool for reflection” and “a great way to gain clarity and perspective”. It’s already clear this is a special community of ambitious and inspired women.

    The Online program is open to anyone, anywhere, and includes all the valuable resources and materials that the Workshop program offers, including access to the private Facebook group and opportunities to ‘ask the experts’ and connect with a wide community of creative women.

    Our Workshop program includes all of the above, plus three workshops and follow-up materials throughout the year along themes including Connect and Clarify, Recap and Reset, and an end of year Wrap Party (open to all participants!) to celebrate our successes. Each workshop includes hands-on coaching sessions and discussions with renowned experts to set you firmly on the path to achieving your creative goals.

    Numbers are strictly limited. It’s not too late to join – check out The Resolution Project for more information.

     


    Posted by: Emma Clark
    Categories: CWC News, Events | Comments Off on The Resolution Project
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    Meet the CWC Board!

    If you’ve been following CWC in 2015, you may have heard we’ve made a few big, exciting changes behind the scenes.

    In July, Creative Women’s Circle became an official non-profit national association, complete with a governing Board and committee of over a dozen ladies representing a multitude of creative industries and professional passions. These women all volunteer their time, effort and expertise to make CWC an organisation that supports, champions and connects women in creative industries across Australia.

    The first year of any association is one of laying the groundwork (read: getting all the administration side of the setup sorted… a long and arduous process!) ahead of our first Annual General Meeting (AGM) in mid-2016. But alongside the boring paperwork stuff, we’re also busy identifying the Board’s roles and processes, and developing an overarching mission statement and strategy for CWC that will make it as impactful as it can be for you as Members, and the wider community in general.

    But who are the hardworking ladies dedicating their time and brains to the cause? Well, today I’d like to introduce the first Board of Creative Women’s Circle to you all…

    2015-16_CWCboard-pic2

    First row, L-R
    Tess McCabe, President
    Martina Gemmola, Vice-President
    Yasmin Naghavi, Secretary
    Shannon Rowe, Treasurer

    Second row L-R
    Phoebe Miller, Membership Manager
    Julia May, Marketing, Strategy and Ideas Manager
    Rachel Bucknall, Events Host Manager
    Zelda Tupicoff, Website Manager

    Third row L-R
    Annette Wagner, Social Media Manager
    Bec Mackey, Partnerships Manager
    Emma Clark Gratton, Blog Editor
    Madeleine Dore, Melbourne Events Manager

    Fourth Row L-R
    Diana Scully, Melbourne events team
    Yvonne Meng, Melbourne events team
    Felicia Semple, Melbourne events team

    Visit our Board page to read more about each of their roles and the professional backgrounds of these excellent women! And why not say hi at our next Melbourne event, or via their social media pages? We’d love to hear from you so CWC can be THE organisation that supports, champions and connects creative women across the country now and well into the future.

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    Posted by: Tess McCabe
    Categories: CWC News | Comments Off on Meet the CWC Board!