Regional creative: Danielle Thomas, photographer


By Jasmine Mansbridge

Regional photographers are often spoilt for choice in the gorgeous landscapes and vistas they can shoot - usually in their very own town. One Day Collective's Danielle Thomas in no exceptions. As a wedding photographer based in south-west Victoria, Danielle hasn't let her location stop her from attracting clients and shooting stunning images.

Can you introduce yourself?

I am Danielle. Wedding stalker. Storyteller. Photo taker. Moment seeker. Family sorter. Happen maker. Girl Boss. Wife. Mother. Yep, Danielle.

Where are you based and what business are you in? 

I am based in Tarrington, Victoria. A little village south of Hamilton in the western District. About four hours west of Melbourne. My business is One Day Collective and I am a photographer.

Have you always lived in a regional/rural area? 

Yes, I grew up in the area. I used to ride my bike to the general store in the village where I now live to buy 20c worth of lollies and ride home again. I went to school locally from prep to year 12.

How long have you been in business? Have you found it has got easier or harder as time has gone on?

 I have been a photographer for about 10 years now. It has actually always been quite natural to me so the harder / easier discussion is not something I have with myself often. I think if there has been anything hard at any time it has been through my own self-infliction.

I could honestly say that it has become more enjoyable [easier] as I have got a little older, surer of my direction and myself. Not seeking out as many back pats, I can pat my own back now....haha!

What has been/is your biggest challenge?

Biggest challenge was the decision to focus on weddings and commercial / product photography over being a jack of all genre’s. It was a little scary given my location.

What are you most proud of?

I am most proud of myself. Having the courage and conviction to chase what I wanted to do. Changing and adapting as I went without sacrificing or pimping myself to the lowest bidder. I now have my ‘no’ licence - A powerful thing once you get it. Being able to say no without the feeling of loss or offending someone.

What would you do differently in business if you had your time again?

I would possibly pop my blinkers on for longer in the beginning. I am easily overstimulated. Looking, following, chasing, being inspired by absolutely everything was a little crazy. I think I would have found my ‘mojo’ a lot sooner had I have done that. I would have also worked less when my little people were babies. I don’t think I am alone there.

Where do you see yourself ten years from now?

 A farmer's wife. Happy. Travelling. Still with camera in hand but more personal projects [I will miss the epic weddings terribly]

What are you looking forward to most in the next twelve months? 

I have both my children at school as of this year. I am excited for anything. Getting my workflow down. My home, being homely.

What is your favourite social media platform for your business?

I love Instagram, it’s a different vibe. Facebook is all business for me and somewhere I store my recipes.

You can find Danielle at her website, One Day Collective on Facebook and @OneDayCollective on Instagram.