Gabrielle Di Stefano
Elements of Style Design
What is your professional or training background?
For the last 7 years I worked as an assistant to the Senior Interior Designer, at Lorna Wallace Design Pty. Ltd. During that time I also studied at RMIT at night, completing several subjects in Interior Design. Prior to that, I worked in advertising as a television commercials producer.
What do you make, create or do?
Elements of Style started as a blog, writing about rooms and designers that I have admired over the years. I have recently launched my online home wares store which was developed from that same idea. Clients love to purchase objects that are not mass produced and I wanted to offer them beautiful and quality designed products, without having to leave home. I also offer a sourcing service. Customers can email me a picture and I will try my hardest to find it for them.
What other creative areas would you like to explore as a side-project to your current work, or move into full-time?
My passion is interior design, so every waking hour I am either venturing around town searching for the latest product, or surfing the net for the most up-to-date look. I hope to take on more design projects for clients this year, as well as continue to renovate our apartment, one room at a time.
What skills do you have that help you run your business, or what skills would you like to develop?
Because of my background in producing advertisements, I learnt early on that organisation and documentation is imperative if you want to have a successful relationship with your clients. My dream is to build a design business that has clients who trust my vision and products implicitly and keep coming back again and again.
List five people, businesses or websites/blogs that keep you motivated and inspired, and why?
· My partner Joseph Di Stefano. An incredibly talented writer who really should be called Mr. Patience.
· The Design Files. Lucy Feagins has changed how we gather information about Melbourne design forever.
· Vanity Fair Magazine. I don’t think I need to say anymore.
· Radostina Bosseva. A graphic designer who has a blog. This blog makes me smile every day. I love that I can visit the other side of the world without leaving my office.
· Any book about the architect Richard Neutra, who is my favourite of all time. When I am struggling for inspiration I look at his of work.
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