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    What’s new in social media? Video stars

    By Susan Goodwin

    It looks like 2013 is shaping up to be the year of video blogging.

    As everyone looks for new and interesting ways to engage with their fans, we’ve moved beyond the static of pretty picture to the immediacy of the moving image.

    The good thing is you don’t need loads of fancy equipment to create and share videos.

    Here are just a few ways to add some videos to your social media repertoire:

    Gifs
    Not quite a video but a super easy way to add some movement to your blog. Try makeagif as the simple solution to making your own animated Gif.

    YouTube
    Not just for watching daggy music video clips from the 80’s! You can upload your own videos or you can just create your own playlist. It's a great way to showcase other artists, creators and influencers that inspire you (and the occasional daggy music video clip too!).

    Vimeo 
    A more refined version of You Tube and a great resource for some really gorgeous videos that show a lot of skill and talent. If you can make your own videos showcasing them here ensures many creatives will have access to your great work.

    Vine
    A great new App that is the Instagram of video. Follow along, post your own videos right from your very own smart phone. Once you sign up, an easy step by step guide takes you through your first post. Super easy and highly addictive. I can see this being as big as Instagram soon.

    Vine, Vimeo and You Tube can all be embedded into your blog as well as being shared via their various apps and sites, allowing you to get more mileage out of your videos.

    And maybe you will discover you’re a star!

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    Posted by: Tess McCabe
    Categories: Marketing and Social Media Basics | Comments Off on What’s new in social media? Video stars

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